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Info— Design Museum Shop-ID - We were commissioned to create an identity for the shop, situated in the museum lobby, and also to give a strong presence to the new online shop. We tried numerous approaches, many of them serious, even a little high-brow. The end result was much more fun, approachable and of course enticing, to get feet through the shop door at the end (or the start) of a visit. The ‘Shop’ brand was applied to an array of packaging for the shop and for online sales, and was also designed to be the basis for a range of exclusive products at a later date.
Client-Design Museum. Year-2007
Related— Design Museum-Shopwares.
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