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Info— Objectified-ID - Identity for the documentary Objectified, a film about product design, which we then applied across a number of related items for its release. A film poster, Bluray, DVD and USB special editions of the film, a shopping bag and even tickets for the premiere were all created to give the film a coherence and presence typically lacking in a small-scale production. Central to the identity is the logo, playfully made of ‘objects’, the subject matter of the film. Both the poster and the identity were selected for D&AD ‘in-book’ 2010.
Client-Plexi Film. Year-2009.
Related— Urbanized-ID / D/F/3.
View— Case study.
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